NATS wins European, Middle East and Africa Quality Award

6 May 2015

NATS has earned gold recognition at the recent SAP Quality Awards, Europe, Middle East and Africa (EMEA).

Winning in the heavily contested Cloud Innovation category, which had a total of seven finalists, NATS was given the accolade following a win in the UK SAP Quality Awards in 2014, which gave an automatic qualification into the EMEA Awards.

The award was given for NATS' implementation of an innovative cloud solution to assist the flow of customer relationship information and benefit the growth strategy of sales teams in key markets, such as the Middle East.

The award-winning Customer Relationship Management (CRM) tool helps track lead generation for contracts the whole way through from the bidding of to the securing of a contract and in the future, will integrate with other SAP platforms in place at NATS. It allows for real time reporting so NATS teams can engage with their colleagues and managers through an interactive dashboard that is always up to date.

NATS partnered with Capgemini on the project.

Gavin Walker, Chief Information Officer, NATS said: "This solution is an excellent example of IT and business working together and how IT can enable business benefits. The use of this Customer Relationship Management tool revolutionises the way our sales teams work at NATS and so it is great for the innovation to be recognised on an international platform."

Cormac Watters, Managing Director of SAP UK & Ireland, said: "The implementation of SAP's CRM application has enabled closer team engagement, as well as greatly improving monthly and real-time reporting. This project has allowed NATS to focus on driving real business value by revolutionising their lead generation capabilities and I'd like to congratulate them on this well-deserved award win."

Each year, SAP presents awards to recognise customers who have achieved excellence in planning and executing their SAP projects, delivering significant business value to their respective organisations.

Africa, Europe and Middle East

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